The Beauty of Target Marketing

The Beauty of Target Marketing to Make Your Business a Success

Target marketing can be the key to attracting new business, increasing sales, and making your business a success. The beauty of target marketing is that aiming your marketing efforts at specific groups of consumers makes the promotion of your products and/or services easier and more cost-effective and provides a focus to all of your marketing activities. As a result, doing business in the right areas with the right customers can be the difference between a good business vs. a great business.

For instance, Owen, the Junk Removal business owner, got referrals from existing clients but no opportunities from his website. After a quick review of his website, we realized that he had no SEO geotargeting around the areas he did 85% of his business. We took over the management and redesign of his website. In addition, we did SEO around the type of business, customers, and services he provides in the geographical areas he does business. As a result, he now gets leads from his website that are real opportunities in his backyard. 

At Bizography, Inc., we use our online marketing expertise to help clients ensure their website content aligns with their target customers. We put web design and digital marketing to work every day for small and medium-sized businesses.  Contact us today to learn more about the beauty of target marketing to make your business a success, or call us at 678-254-4004.